Brown Sugar 1st GOOD MORNING BAR Banana Salted Caramel (38g)
Brown Sugar 1st GOOD MORNING BAR Banana Salted Caramel (38g)
Brown Sugar 1st GOOD MORNING BAR Banana Salted Caramel (38g)

Brown Sugar 1st GOOD MORNING BAR Banana Salted Caramel (38g)

¥390
¥390
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GOOD MORNING BAR Banana Salted Caramel

Naturally satisfying plant-based protein bar for mornings

Satisfying even on rushed mornings. Moist and easy to eat, with a date base accented by the natural sweetness of nuts and banana.
With 7g of plant-based protein, it's your morning ally, nourishing both body and mind.

Because mornings are the busiest time

Switch ON with natural nutrition during hectic mornings.
Rushing to get the kids ready and prepare for work,
before you know it, you've left the house with just coffee.
We've all had days like that.

For those mornings when you want to eat properly,
but time just won't cooperate.
The GOOD MORNING BAR was born to gently support you.

Protein-packed for satisfying fullness

Take a bite and savor the soft sweetness of dates and banana.
Chunky nuts add a delightful crunch with every chew.

While typical protein bars can be dry, the GOOD MORNING BAR uses a date base for a moist texture.
Crafted to be easy to eat, even in the morning.

7g of plant-based protein for satisfying nourishment

Our popular BananaMYLK flavor has been renewed as Banana Salted Caramel, now with 7g of pea-derived plant protein.

The salty accent enhances the gentle sweetness of banana and caramel, creating a small companion that satisfies both your stomach and your heart.

Commitment to Natural Ingredients

Never compromising on being "good for your body" or "delicious."
That's the GOOD MORNING BAR commitment.

■ Features the superfood "dates" (Iranian pesticide-free dates)
■ Simple recipe with no additives or white sugar
■ Plant-based protein from peas

No white sugar, animal ingredients, or additives whatsoever.
Our RAW manufacturing process avoids heat, allowing you to fully enjoy the authentic flavor and texture of fruits and nuts.

For that morning bite, or any moment in your day

■ Rushed mornings, when you need to kickstart your day before heading out
■ Before your morning commute
■ After yoga or Pilates, when you want to treat your body
■ After sending the kids off, when you take a moment to relax

GOOD MORNING BAR gently fits into any lifestyle.

Choose from two protein-infused flavors:

・Banana Salted Caramel: Gentle sweetness from dried banana, crunchy nuts, and a subtle salted caramel accent.
・Cacao & Orange: Bitter cacao paired with the refreshing aroma of orange. A sophisticated taste for adults.

Nutritional Information (per 38g)
Energy: 150kcal
Protein: 7g
Fat: 5g
Carbohydrates: 21g
Sugar: 18g
Dietary fiber: 3g
Sodium equivalent: 0.2g

Store away from direct sunlight, high temperatures and humidity.

Our factory uses equipment that processes wheat, eggs, milk, peanuts, walnuts, sesame, buckwheat, apples, oranges, soybeans, and peaches.

Dates (Iran), pea protein, almonds, organic coconut sugar, organic coconut milk powder, dried bananas, coconut flakes, salt

About Brown Sugar 1st

"Is this something I would want to feed my daughter?"

That simple question was the starting point for Brown Sugar First.

When I was pregnant during the Great East Japan Earthquake, I often found myself unsure about what was truly safe and healthy to feed my daughter. Each day was filled with uncertainty and anxiety.

As I began breastfeeding, I became even more aware of how directly my own diet impacted my baby's health. It was a powerful realization—and it opened my eyes to the importance of being intentional about what we eat.

That's why every product we create is guided by one clear standard:
"Would I feel good about giving this to my child?"

This question isn't just our beginning—it's our unwavering commitment.