BENI BITES

WHO IS BENI BITES?

Japanese Sweet Potatoes as Superheroes

Loved by children and adults alike, dried sweet potatoes have been a staple for generations - their natural sweetness, rich nutrients, and satisfying texture make them a beloved snack. But what if there was an easier way to enjoy them on the go?

That question led to the creation of BENI BITES, a new take on dried sweet potatoes in a convenient and delicious bar.

Our Beniharuka sweet potatoes are grown in the rich volcanic soil of Kagoshima then slowly baked using the natural heat of Sakurajima lava that intensifies their natural sweetness through a unique drying process and locks in their nutrients and flavor, creating a snack that's as wholesome as it is satisfying.

With BENI BITES you can enjoy the goodness of dried sweet potatoes anytime, anywhere!
Whether you're looking for a nutritious pick me up or a taste of tradition in a modern form, we hope you love every bite.